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Jul 05, 2025
Introduction
Web design and development pricing: what you need to know
“What is our hourly rate” is one of the first questions we get after a simple “Hi, how are you?” You want a sleek, functional site, and we want to offer fair pricing, so let’s set expectations right from the start.
Here’s the deal: we don’t toss out discounts like candy at Halloween. Not because we’re stingy, but because our fair pricing model is designed to cut the fluff. When we quote 100 hours, we bill 100 hours, no hidden “wiggle room” sneaking in extra costs.
Our value-based pricing reflects what you’re getting: expert work, done right. A senior Python developer? €65 an hour. A front-end guru? €35 an hour. Simple, transparent hourly rates. No surprises, no games.
Why does this matter? Because shaving a few euros off upfront often ends up costing far more in the long run, missed deadlines, poor quality, and endless scope versus budget negotiations. That’s why we focus on getting it right the first time.
Ready to dive into the details? Let’s roll.

The myth of “just knock 10 % off”
Discounts feel great, like finding extra fries at the bottom of the bag. But unlike fries, discounts won’t keep your website running smoothly. Here’s why discount-driven pricing can cost you more in the long run:
- Quality takes a hit
- Lower rates? Often means junior developers.
- Junior developers? Bigger bug fixes, and bigger bills, in the future.
- Scope versus budget battles
- You request features; we cut hours to fit the budget.
- The result? Key features disappear when time runs out.
- Eroding trust
- A one-time discount sets the expectation for future markdowns.
- To compensate, teams may overestimate future work “just in case.” Nobody wins.
A fair pricing model ensures your project gets the attention it deserves: real hours × the right expertise × transparent hourly rates. No gimmicks, no “manager approval” theatrics. Value-based pricing isn’t about cutting corners, it’s about delivering quality results within a clear and honest scope.
Why our value-based pricing keeps your budget sane
Design and development pricing should be as clear as a diner menu, not a mystery novel. Here’s how we approach it:
- Transparent hourly rates. We believe in clarity. Our hourly rates reflect the expertise you’re paying for:
- Senior developer (Laravel, Python, complex projects): €55 to €65/h
- Front-end specialist: €35 to €40/h
- UX designer or marketer: €55 to €65/h
- Tailored resources, not one-size-fits-all. We match the right talent to the task:
- API issues? Call in the senior dev.
- Misaligned button? Mid-level coder to the rescue.
- Marketing tweaks or copy edits? That’s the marketer’s job.
- Value-based pricing over blanket discounts. With us, you pay for expertise, not time wasted.
- Every euro goes toward solving your problems, not padding hours.
- We balance scope versus budget to ensure fair pricing for every project.
The result: You’ll know exactly where every euro is going before we start coding. Our fair pricing model ensures you get quality work, delivered efficiently, with no surprises.

Scope versus budget negotiation: the only haggling we allow
Want that sleek chatbot, multilingual checkout, and animated hero video? Awesome, but here’s the deal: you can pick two or increase the budget. When your wallet says “ouch,” we don’t cut corners or slash rates; instead, we refine the scope:
- Focus on must-have features.
- Save the nice-to-haves for phase two.
- Stick to your launch date—and keep your sanity intact.
In design and development pricing, it’s all about balance. As we say in Dutch, “geven en nemen”, give and take, is fair. With our value-based pricing approach and transparent hourly rates, we deliver quality results by prioritizing what truly matters for your project. After all, it’s about creating the right fit, not overpromising.

Still fishing for a deal? read this cautionary tale
A wonderful client once snagged a 15% discount from another agency. Six months later, they came to us with a mess, an untested plugin soup and a mountain of unresolved support tickets. The total rescue bill? Double our original quote.
Lesson learned: when it comes to our work and expertise pricing, invest in quality upfront. Choosing the right team with a fair pricing model or value-based pricing ensures you avoid costly fixes down the road. Pay for expertise to solve the problem, not to clean up a disaster.

Ready for straight-talk pricing?
Book a no-obligation 30-minute video call to discuss your project. Ask us anything about our pricing, and we’ll provide clear, upfront numbers, no confusing discounts or hidden fees. Our fair pricing model is built on transparent hourly rates and value-based pricing, ensuring every dollar aligns with your project’s scope and goals.
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