Clinical Care
2,5 month
+77% increase in product brochure downloads
KOELIS, a leading innovator in prostate cancer diagnostics and surgical navigation, faced challenges with an outdated multilingual website that didn’t reflect their cutting-edge medtech status. Their content was fragmented across regional pages, SEO performance was lagging, and users struggled to find the information they needed. Sound familiar?
They needed a smarter, more elegant solution — a multilingual WordPress website for a medical technology firm like theirs. The platform had to handle a complex multi-language structure seamlessly, while being lightning-fast, clean, and intuitive enough to impress both medical professionals and investors. With the right healthcare website localization strategy, KOELIS could finally showcase their expertise and innovation to a global audience effectively.
This wasn’t our first time stitching up a broken multilingual WordPress website for a medical technology firm. But every project is unique — and this one came with its own quirks.
KOELIS already had a strong brand identity and plenty of content — but the user flow? Let’s just say it needed a second opinion. Our brief was to completely rethink the information architecture, modernize the UX, and build a backend in WordPress that would allow their in-house team to manage translations, media, and page updates easily.
We kicked off with:
The client provided German and English copy, while French and Spanish content were managed by their local teams. Our job was to ensure nothing got lost in translation — literally or technically. By combining a solid healthcare website localization strategy with scalable WordPress features, we delivered a platform that matched their global ambitions.
Let’s talk UX. We simplified the menu structure across all languages, added contextual CTAs for their solutions, and made room for expansion as KOELIS continues to grow, creating a streamlined multilingual WordPress website for this medical technology firm.
We also:
All design files were delivered in Adobe XD. The dev team used WordPress with a heavy focus on clean code, schema markup, accessibility, and future-proofing for ongoing updates. Whether you’re pursuing UX design for medtech websites or need help with localization, we’ve got you covered.
The multilingual WordPress website for a medical technology firm now ranks higher for region-specific keywords, with reduced bounce rates and longer average session times. Here are a few measurable wins:
Beyond the metrics, the internal team now works efficiently across language groups — no more duplicated work or frustrating plugins. This success highlights how a strong healthcare website localization strategy can drive both better user experiences and improved performance.
This wasn’t just a multilingual WordPress website for a medical technology firm — it was a full-blown digital replatforming effort tailored specifically for the medical industry. By keeping the interface lean, the architecture scalable, and the backend foolproof, KOELIS got a website that aligns perfectly with their global ambitions.
No Frankenstein patch jobs. No duct-tape solutions.
Just smart, scalable web design and development, crafted with a healthcare website localization strategy for serious medtech.
Want to avoid translation chaos and backend migraines? Let’s build a multilingual WordPress website for your medical technology firm that doesn’t just look good but actually works. With the right healthcare website localization strategy, we’ll ensure your site delivers a seamless experience for every user.
Book a quick 30-min video call — we’ll show you exactly what to fix.
Our team is here to lend a hand! Get in touch with us for any help you may need.
