Jimmy’s RV storage website

Introduction

Jimmy’s RV Storage in Edmonton, Canada, needed a new website and logo to attract and engage customers. The outdated design was failing to communicate the company’s services effectively. Studio Ubique stepped in to provide a complete redesign, including new illustrations and a responsive layout in WordPress, resulting in a modern, user-friendly website.

The problem

Before partnering with Studio Ubique, Jimmy’s RV Storage faced several significant challenges:

• Outdated Website: The existing website was old, unappealing, and difficult to navigate, hindering customer attraction and retention.

• Brand Inconsistency: The logo and overall branding needed a refresh to reflect a more modern and engaging image.

• Customer Engagement: Potential customers struggled to understand the services offered and how to rent space easily.

• Content Management: There was no efficient system for updating content or managing new blogs, limiting their ability to provide fresh and relevant information.

• Visual and Functional Upgrades: The client had custom photos and videos to incorporate but faced difficulties in uploading and managing these media assets on the website.

The solution

Studio Ubique addressed these challenges with a multifaceted approach:

1. Brand Refresh: We started by sketching new illustrations and redesigning the logo to align with a modern aesthetic, ensuring a cohesive and appealing visual identity across the website.

2. Website Redesign: We created a clean, simple, and user-friendly website design. Custom photos, maps, and videos provided by the client were seamlessly integrated to enhance user experience.

3. Responsive Design: The redesigned website was converted into responsive HTML/CSS and implemented within the WordPress CMS, ensuring accessibility and functionality across all devices.

4. Content Management: We built blog pages within WordPress, enabling the client to manage and create blogs independently. Custom illustrations for each blog post maintained a consistent style and enhanced visual appeal.

5. Clear Call to Actions: Strategic placement of call-to-action buttons made it easy for users to get in touch or request quotes, driving customer interaction and conversions.

6. Legal Compliance: Sections for Terms and Conditions and Privacy Policy were included at the bottom of the website, ensuring compliance and building customer trust.

Results

The overhaul of Jimmy’s RV Storage’s online presence yielded impressive results:

• Enhanced User Experience: The new website effectively showcased the ease and convenience of parking storage, helping customers quickly understand how and where to rent space.

• Improved Engagement: The modern, clean design significantly increased user engagement, leading to more inquiries and quote requests.

• Brand Alignment: The refreshed logo and consistent visual style across all pages reinforced Jimmy’s RV Storage’s brand identity, making it more memorable and appealing.

• Operational Efficiency: The WordPress CMS allowed the client to independently manage and update the website, including adding blog posts and new content.

• Positive Feedback: Customers praised the new design for its ease of navigation and clear, concise information.

Graphic design

At Studio Ubique, we crafted unique graphic illustrations for Jimmy’s RV Storage. Our process began with hand-drawn sketches, which were discussed and refined with the client to ensure they conveyed the right message. After approval, we added color, bringing vibrancy and depth, and finalized the illustrations with grunge effects and shadows for a polished look.

Over the years, we’ve continued creating blog illustrations for Jimmy’s RV Storage, maintaining the same meticulous process. Below, we showcase a sketch and its final version to highlight our detailed and creative approach.

What the client says

“We at Jimmy’s RV Storage are thrilled with the new WordPress website built for us! It is sleek, user-friendly, and accurately reflects our brand. The team at Studio Ubique were great to work with and ensured our vision was brought to life with the website. We highly recommend their services to anyone in need of a top-notch website!”

– Dino K., Owner Jimmy’s RV Storage

Conclusion

The partnership between Jimmy’s RV Storage and Studio Ubique exemplifies how a strategic redesign can resolve longstanding issues and propel a business forward. The new website not only reflects the company’s values but also delivers a superior user experience that drives customer engagement and satisfaction.

Looking ahead, Jimmy’s RV Storage is well-positioned to continue leveraging their enhanced digital platform to attract new customers and grow their business. Studio Ubique remains committed to supporting them with ongoing updates and enhancements, ensuring the website evolves alongside their needs.

Ready to transform your website and boost your business? Book a video call with Studio Ubique today and discover how we can help you achieve your goals.