The Challenge

  • The main purpose of the design of this WordPress webshop is to emphasize the quality of the floors. The idea is that when people buy a floor they will want to browse pictures so they can imagine how the floor will look in their home.

  • Our brief was to create a custom webshop with a distinctive style that brought the brand to life, encouraged sales and felt friendly and fun. Also focusing on big visuals from floors in the entire site will be key.


  • Arial Bold

  • Arial Regular

The Result

  • Both the User Experience and the customer flow were investigated and optimally organized in a well-considered sketch phase. The site is primarily visually designed to give visitors the right impression of the floor before they purchase it.

  • With a focus on eCommerce, WordPress with WooCommerce was the logic platform choice for Studio Ubique to work with.

"Working with Studio Ubique has been a true pleasure. The initial design was spot on and very stylish, and he responded quickly to feedback. Even though our contest was supposed to only contain 4 pages, Studio Ubique had no issues drawing up several variants of different pages and even added some bonus ones, including an early mobile version for the front page. It is easy for me to recommend working with him for your next project."

Erik Axel Nielssen

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